Dennis McCarthy – firstname.lastname@example.org – (213) 222-8260
[Mara 1:] Welcome, I’m Mara Schmid, CEO of reAgency Marketing. Today, we’re going to be discussing the Reg A+ IPO, a new way for private companies to go public.
Our guest today is Dennis McCarthy, a Managing Director with Boustead Securities, which has successfully completed Reg A+ IPOs. Welcome, Dennis.
[Dennis 1:] Thank you, Mara.
[Mara 2:] We’re here to talk about Reg A+ IPO because it’s a new way for private companies to go public but it’s still relatively unknown. Give us a little history on Reg A+ IPOs and Boustead’s experience.
[Dennis 2:] Yes, Reg A+ is new. The very first Reg A+ offering was completed in March 2016. It wasn’t a Boustead deal but it raised approximately $17 million for a vehicle development company.
Since then, Boustead has been watching and learning from the experience of early deals, what’s worked well or not, in our opinion.
In June 2017, Boustead led a syndicate in raising approximately $14 million for Adomani, an electric vehicle company which was the first Reg A+ IPO to be listed on NASDAQ.
Then in January 2018, Boustead led a syndicate in raising approximately C$10 million for True Leaf, which sells pet food supplements. True Leaf was the first Canadian-listed company to complete a Reg A+ offering in the US.
Boustead also has a couple other Reg A+ offerings in progress. Several of these offerings are for real estate businesses which are aimed to give investors a consistent cash dividend.
[Mara 3:] When we were talking before we went on the air, you mentioned that Boustead, and for that matter, much of Wall Street, are on a steep learning curve on Reg A+ offerings. Would you elaborate?
[Dennis 3:] Yes, certainly.
[Mara 4:] You mentioned a couple topics, like offering marketing.
- Offering Marketing
[Dennis 4:] Yes, unlike a traditional S-1 offering, a Reg A+ offering can use a wide range of marketing techniques, email, social media ads, broadcast, influencers, etc.
Boustead and its media partners work with our clients to actively spread the word of the offering.
We try to use client’s resources whenever possible but we’ve also developed resources specifically for these Reg A+ offerings and we get a good response.
[Mara 5:] Next, you said companies need support from current shareholders.
- Support from Friends of the Company
[Dennis 5:] It’s no surprise that new investors want to see that current investors and other friends of the company put the first money into an offering. With support from friends of the company, new investors seem more comfortable participating in the offering.
[Mara 6:] What about listing on NASDAQ or the NYSE?
- Listing on NASDAQ or NYSE
[Dennis 6:] We’ve found that investors prefer offerings where the company has obtained a conditional listing from NASDAQ or the NYSE.
With the conditional listing, investors know that a company has to meet the listing requirements including the threshold share price and market value.
Also, brokerage firms are more likely to take the company’s stock into a brokerage account if the shares are on NASDAQ or the NYSE which generally makes that process easier and faster for an investor.
[Mara 7:] Then there’s your FlashFunders platform?
- FlashFunders Platform
[Dennis 7:] Boustead realized the value of a partner which would enable Boustead to offer a seamless marketing and offering paperwork process. Boustead merged with FlashFunders under one umbrella organization.
A Reg A+ offering has a number of elements so having most of them under one organization increases coordination.
[Mara 8:] Thank you for these insights. Tell us if someone has questions or wants to discuss a Reg A+ offering further, how can they learn more?
[Dennis 8:] We’re happy to answer questions. I’ll post several contact emails of the Boustead team that can help.
Dan McClory – email@example.com
Keith Moore – firstname.lastname@example.org
Robert Maley – email@example.com
Dennis McCarthy – firstname.lastname@example.org